This is what Anew Genics is based on. It contains the patented Youth Gene which is designed to help skin cells act younger.
Avon studies show that as we get older, we see a decline in this Youth Gene that is inherent in all of us. An increase in the gene’s activity boosts proteins that make skin look youthful. Immediate results are promised, as the brand saw a significant improvement when the cream was used nightly for four weeks. It improved discolorations by up to 100 percent and dramatically reduced the look of wrinkles.