Did you know that direct sales is considered a “recession proof” business? Historically, according to the DSA, our industry sees an increase in sales and recruiting during more difficult economic times. What does that mean for you? Opportunity! Think about these questions:
- Do you know anyone who’s struggling to make ends meet at the moment and is looking for a part time job?
- Do you know anyone who’s feeling overwhelmed and stressed out and needs a break?
- Are you or someone in your company making full time wages working part time?
- Is it possible that people who love your products and are short on money could get excited about earning your products for free?
Here are some tips to support you with a strategy for creating a strong direct sales business.
7 Steps For a Creating a Strong Direct Sales Business Plan
Now is the perfect time to look at your business and either develop new or update existing systems which will bring you the results you desire.
Take the following 7 step challenge:
- Set a goal for the number of parties you intend to hold each month (stretch yourself a little here).
- Define your ideal sales month and choose a specific number. (If you don’t know, how will you create it?)
- Create a set schedule for your business. If you already have one, analyze it and make sure it’s meeting your business and personal needs.
- Commit at least one day each week to follow up (with current and previous hosts, customers, potential recruits, and your downline).
- Work on your party presentation until it’s perfect…then work on it some more. You can never spend too much time on this important part of your direct sales business.
- Send thank you cards to your new hosts the day after they schedule their party thanking them for booking and expressing your excitement in working with them.
- Learn something new for your business at least once a week. Follow relevant blog sites and take notes on the items you want to implement. Make it a priority to implement what you’ve learned within at least 1 week.
Julie Anne Jones is direct sales corporate consultant, coach, and trainer, and the CEO of Julie Anne Jones, Inc. She is known for her authentic and easy-to-use scripting and specializes in specific language and tools for success in direct sales. To learn more about Julie Anne and her products and services, and to read her weekly blog posts, visit her at www.julieannejones.com.
Categories: New Rep